XPERIA U – concept product design & visualization
XPERIA U redesign inspired by Iron Man, War Machine, Jarvis. from the Marvel comics "Iron Man"
Product: XPERIA U
Brand: SONY
website: sony.com
Inspiration: IRON MAN (JARVIS)
Software Used: Blender (3D modeling & rendering), Photoshop (post-processing & final adjustments).
Concept & Inspiration
IRON MAN & WAR MACHINE
The idea behind this project was to explore what a JARVIS-powered smartphone could look like if Stark Industries designed a commercial version. The design needed to feel sleek, minimal, and high-tech
The Xperia U stood out with its transparent LED-lit bottom bar, a simple yet bold feature that I wanted to reimagine with modern materials and a more futuristic UI.
Thought Process
The goal was to create a premium yet functional concept that feels like an extension of the Iron Man universe, while still being grounded in real-world smartphone design.
Keeping the Xperia U’s signature bottom bar
Material and color choices
Minimal branding
Execution & Approach
I approached this project with a balance between conceptual design and real-world plausibility, ensuring that the model remained believable as a physical product.
Studio Renders – Testing Reflective Surfaces & Glass Materials: The goal was to ensure that the reflections and light interactions on the phone’s glass front, metallic frame, and illuminated bottom bar felt believable under various lighting conditions.
Cinematic Renders: The cinematic renders focus on how light and reflections testing the balance between realism and conceptual futuristic design.
Color Variations: Classic JARVIS white, Iron Man-inspired red, and a war machine black edition were tested to explore branding possibilities and visual impact.
More Renders and Design Usage
If you're looking for high-end product visualization or custom concept designs for your brand